Childish Gambino Reclaims His Cred With Royalty

Royalty: 800/892 super star points

In the hip-hop world (sometimes known as the rap game) nothing is more important to an MC (an acronym for Master of Ceremonies. He/She is the one rhyming rap) – nothing is more important than their credibility, more commonly referred to as cred. There are many ways to increase one’s cred, but cred is more easily lost. For instance, “selling out” will reduce your cred significantly. It is important to be seen as remaining close to your roots/the streets. Being so-called fake-assed will quickly lose you cred. This is very important, you must remain true to yourself. Rap people are exceptionally good at identifying posers or wannabes. These people don’t have a chance in the hip-hop world.

Another very common way to lose cred is to make a rap album that isn’t very good. This has the potential to ruin a rap person’s career. Example, Ja Rule – although it has and could be argued that he never was any good he lost a considerable amount of fans when he switched to primarily singing (and dressing like Paddington Bear).

Ja "Paddington" Rule

The enthusiasts of rap music prefer MCs to rhyme over a beat – a beat is a creation by the producer using mostly synthetic drum sounds and samples (borrowed pieces of popular music combined into something new). Therefore when a rap artist sings, most people are like, “what?” They are bewildered and the MC instantly loses cred. Rap people are very fickle and unforgiving.

Sadly this very thing happened to the hip-hopper Childish Gambino (aka Donald Glover of comedy) on his last album, Campfire. He lost a lot of his well-earned cred because he sang a lot on his songs of rap.

I thought maybe this was the end of Childish Gambino. Luckily it wasn’t. Recently he released a new album seemingly designed to increase his cred as an important rap-man. The album, Royalty, is full of really good “beats” which may cause your body to indulge in rhythmic movements (dance). Also, Childish made the intelligent decision to rhyme, not sing, on his songs. However, the infliction to his cred from Campfire was great. He needed something really big to bring him back.

It is widely agreed by rap people that the Wu-Tang Clan have the most cred in the rap game. They have so much cred that they are able to increase another’s cred just through association. Mr. Gambino knew how important it would be to have a clan member on Royalty. Possibly through text message, or email, perhaps even a Facebook message, Childish requested two of the Wu-Tangs to make guest features on his songs. Luckily the RZA (featured on American Royalty) and the Ghostface Killah (featured on It May Be Glamour) obliged.

Combine these great appearances with really good hip-hop songs and Beck, to please the indie fans, it seems that Childish Gambino is back with a lot of cred. I wish him a grand congratulation. Royalty is an impressive rap album.

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